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Scale Finance Closes $6.5M Capital Raise for Trident Marketing

  Trident Capital LLC (dba Trident Marketing) is a leading Sales, Marketing, and Technology company focused on customer generation for major brands across the United States.  The Trident’s marketing expertise spans traditional media, online & mobile, generating thousands of calls each day. Trident relies on deep quantitative predictive analytics, which allows detailed tracking, analysis & […]

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Scale & Fail? 5 Reasons Companies Fail After Raising Venture Capital

Source: Tien Anh Nguyen, Research & Analytics Team, OpenView For quickly growing startup or expansion-stage software companies, raising venture capital should be cause for celebration. Champagne bottles should pop, high fives should ensue, and every stakeholder should salivate over the ways in which the business can leverage its cash infusion to scale and drive future

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Employees Versus Independent Contractors – Update on IRS Compliance Program

“Worker classification” has been a major source of disputes between taxpayers and the IRS for decades, but it seems to be an especially hot issue right now. In reaction, the IRS established the Voluntary Classification Settlement Program (VCSP) in late 2011 and recently liberalized the initiative. Worker classification deals with whether individuals should be classified

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How VCs Assess Market Size & Opportunity

Source: Nick Hammerschlag, OpenView Partners I and a number of my colleagues have spent time writing posts on what we look for in an investment opportunity. It’s probably the most frequent question we get from entrepreneurs and expansion-stage company management teams. Since I’ve already opined on how VCs assess investment opportunities in broad strokes, I

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What To Do When Big Customers Ask for Big Discounts

Source: Jason Lemkin, Co-Founder, EchoSign At the enterprise level, discounting SaaS contracts is expected, not optional. If you don’t price your product right, it could severely impact your bottom line. In many industries, developing a pricing model is relatively straightforward. You might take your product, compare it to its closest competition, consider the unique value

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SEC Greenlights One Form of Venture Capital Crowdfunding

Source: Josh Constine , TechCrunch The SEC today paved the way for a new era of venture capital investing by stating it won’t pursue enforcement action against FundersClub, whose platform lets any accredited investor fund startups in exchange for equity. Before, some thought FundersClub’s founders could face jail time for violating finance laws, if they

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